You’ll never look at fruit the same.
IN STORE
Let’s warn people about openly naked fruit lurking in the produce section.
Copy on Bag: Yep. Your produce is naked. But it’s less awkward when you add the perfect blend of chili and lime.
TV
We’ll alert the masses about fruit nudity before Food Network shows featuring fruit.
PARTNERSHIP WITH EDIBLE ARRANGEMENTS
Edible Arrangements. Kind gesture? Or unsolicited nudes?
We’ll add Tajín bottles to every basket to ensure a tasteful gift.
PORNHUB PRE-ROLL
Interactive pre-roll will let users sprinkle Tajín on naked fruit.
AD: Sarah Ruiz